With the Maccabi Games in full swing, one would expect to see plenty of teens running around, playing basketball or soccer. But Lost Tribe Esports is one of the newest ventures to take part in the Maccabi hype, and it may look a little different.
Lost Tribe will be hosting four exhibition tournaments in both Atlanta and Detroit alongside Maccabi events in those cities. Each tournament will consist of 56 participants playing two-on-two tournaments in Super Smash Bros. Ultimate, Rocket League, NBA 2K19, and Madden NFL 19.
“Teens turn to the internet to explore, discover and build friendships. It’s where they spend their time and where they hang out today,” said Lenny Silberman, founder and CEO of Lost Tribe Esports. “Just as the Jewish community has for generations engaged kids with sports, esports gives us another powerful way to introduce Jewish identity-building experiences to teens today. The possibilities are endless.”
Lost Tribe Esports is a nonprofit that aims to connect with a new generation of Jews through esports, which is among the fastest growing industries in the world, seeing regular coverage on ESPN and other mainstream sports media.
In addition to the tournaments, athletes participating in the games will be able to test out some of the esports during their free time and get a feel for what competitive gaming can be.
Making its debut at the BBYO International Convention in 2019, Lost Tribe Esports is now partnered with JCC Maccabi to feature its esports alongside a more traditional sports atmosphere.
“JCC Association of North America is delighted to partner with Lost Tribe Esports on this innovative initiative and to add another exciting, engaging dimension to the JCC Maccabi Games,” says Samantha Cohen, vice president of JCC Maccabi.
-Compiled by AJT Staff.