By Carol Gelman

A pharmacy that mixes prescription medications for patients, rather than just distribute drugs manufactured at a factory, might sound like an old-fashioned concept, but Pavilion Compounding Pharmacy in Buckhead offers the newest technology and formulations to create custom treatments.

Pharmacist Brad Cherson has owned Pavilion Compounding Pharmacy for more than 20 years.

Pharmacist Brad Cherson has owned Pavilion Compounding Pharmacy for more than 20 years.

Jewish community member Brad Cherson, a registered pharmacist, has owned Pavilion for more than 20 years, during which time the pharmacy has thrived on word of mouth despite being tucked out of sight at 3193 Howell Mill Road.

Compounding medicines involves the mixing, assembling, altering and packaging of a medical product in accordance with a physician’s prescription.

Pavilion uses sterile compounding rooms and equipment to formulate custom medications and dosages. Besides pills, the medications can be delivered as creams to be rubbed on the skin, lozenges placed under the tongue, pellet implants, suppositories, delayed-release capsules and injectables.

“We are all unique, and many times standard medications fail to fit the mold of our individual needs. Why not tailor-make medications accordingly?” Cherson said. “A patient using a compounded product can receive the exact amount of medication needed instead of being locked into strengths made professionally.”

Cherson, involved with compounding since 1994, prides himself on providing personal consultations to meet the needs of each patient.

Special formulations include dye-free, preservative-free, alcohol-free and sugar-free forms of medications. Many compounds are specialized medication combinations or forms that are not otherwise commercially available. Topical skin products, for example, combine ingredients to address eczema, acne, psoriasis, wound care, burns and more.

Pavilion also offers regular prescribed medications, as well as bioidentical hormone replacement therapy. Specialized formulations include bioidentical tears for people suffering from dry-eye syndrome.

Bioidentical medications have the same molecular structure as compounds produced by a person’s body, so that the patient experiences fewer side effects and better response. Applications include ear, nose and throat ailments, allergies, pain management, anti-aging, wounds, and end-of-life suffering.

Even epilepsy medication for pets can be personalized.