The Challenge Island educational franchise has launched a franchise in Singapore, building on an East Asian expansion that began with the Philippines, the Atlanta-based company announced Thursday, Jan. 4.

“We could not ask for better validation of the unique educational value of Challenge Island than to be introduced into the cutting-edge Singaporean marketplace,” Challenge Island founder and CEO Sharon Duke Estroff said.

Challenge Island is a cross-curricular enrichment program in STEAM (science, technology, engineering, art and math) education. It has 75 locations worldwide.

The Challenge Island Singapore franchisee is Halim Wahab. “In addition to being a visionary and firm believer in Challenge Island’s core mission of returning the magic of imagination, innovation and face-to-face collaboration to digital-native children, Halim is an accomplished Singaporean architect and interior designer,” Estroff said. “In other words, he is the embodiment of STEAM.”